Privacy & your photo
Consent policy version 2026-08-1
What we collect
The photo you upload, and — if you choose to give it — your email address. We also record the time, your IP address and browser, which we need to operate the service securely and to evidence your consent.
What we do with your photo
We analyse it to measure whether it meets the official requirements for the document you selected: the size of your head within the frame, the height of your eye line, the background colour, sharpness and exposure. This analysis involves detecting facial landmarks, which is why we ask for your explicit consent first.
We do not store facial landmark coordinates, face templates or biometric identifiers. Only plain derived numbers are kept — for example "head occupies 68% of the frame" — and only for as long as the photo itself.
How long we keep it
Your photo and everything derived from it are permanently deleted automatically within 24 hours of upload. There is no archive and no backup copy retained beyond that window.
There is one exception, and it exists because customers ask for it. If you pay for your photo, it is kept for 72 hours from the moment of payment instead, so that you can download it again if the email is lost or never arrives — see Getting your photo back. Unpaid photos are never kept beyond 24 hours. After the window closes the file is deleted either way, and we cannot recover it for you.
Who sees it
Nobody, unless you choose a service tier that includes human expert review — in which case a trained reviewer looks at it solely to confirm compliance. We never sell your photo, never use it to train models, and never share it with advertisers.
Getting your photo back
For 72 hours after payment you can return to the recovery page, enter the email address you ordered with, and type the 6-digit code we send to it. You can then download your photo as many times as you need.
The code is how we check that the address is yours before showing anything. It is single-use, expires within minutes, and we never confirm whether an address has an order attached to it — so nobody can use that page to find out whether you are a customer.
You may also replace your photo up to three times from that page. After that the order is download-only; contact us if you need more.
Photos you upload
The photo you give us must be your own original photograph, taken with a camera or phone. By uploading it you confirm that it is yours and that you are entitled to use it.
We cannot accept:
- screenshots, including a screenshot of a photo on another screen;
- images downloaded from another website, photo service or stock library;
- images with a watermark, logo, date stamp or any other text printed over them;
- a photograph of a printed photograph.
These are not arbitrary rules. A passport or visa photo has to be an unaltered photograph of the applicant, and every one of the above either degrades the image beyond what the rules allow or puts something over the face that an authority rejects on sight.
Watermarks in particular
A watermark is not a layer sitting on top of a picture — it is mixed into the pixels themselves. It cannot be removed, by us or by anyone else, without inventing detail over your face, which is precisely the kind of alteration that gets an identity photo refused.
So if you upload a photo carrying a watermark, the finished photo will carry it too. We are not responsible for a photo rejected for that reason, and it is not eligible for a refund. Our checks catch many unusable photos before you pay, but they cannot catch every watermark, and passing our checks is not a statement that the image was yours to use.
If you no longer have your original photograph, take a new one. It takes a moment, and checking it here costs nothing.
Withdrawing consent
You can ask us to delete your photo immediately at any point before the automatic deletion. Since we hold no account for you, quote the reference shown on your results page.